Data protection declaration

Privacy Policy

1) Introduction and contact details of the person responsible

1.1 We are pleased that you are visiting our website and thank you for your interest. In the following we inform you about the handling of your personal data when using our website. Personal data is all data with which you can be personally identified.

1.2 Responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Veganz AG, An den Kiefern 7, 14974 Ludwigsfelde, Germany, Tel.: +49 (0)30 2936378 0, fax: +49 (0)30 2936378 20, e-mail: info@veganz.de. Der The person responsible for the processing of personal data is the natural or legal person who alone or jointly with others over the decides on the purposes and means of processing personal data.

1.3 The person responsible has appointed a data protection officer who can be reached as follows: "Partnering & Alliances, Dachauer Str. 63, 80335 Munich, +49 89 7400 45840, ttheelen@consulting.dataguard.en"

2) Data collection when visiting our website

2.1 If you only use our website for informational purposes, i.e. if you do not register or otherwise provide us with information, we only collect data that your browser transmits to the site server (so-called. "Server log files"). When you visit our website, we collect the following data that is technically necessary for us to display the website to you:

Our visited website
Date and time at the time of access
Amount of data sent in bytes
Source/reference from which you came to the page
Used browser
Operating system used
IP address used (possibly: in anonymous form)

The processing takes place in accordance with Art. 6 para. 1 lit. f GDPR based on our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or used in any other way. However, we reserve the right to subsequently check the server log files if there are concrete indications of illegal use.

2.2 For security reasons and to protect the transmission of personal data and other confidential content (e.g.B Orders or inquiries to the person responsible) an SSL or. TLS encryption. You can start an encrypted connection by the string "https://“ and the lock symbol in your browser line.

3) Hosting & Content Delivery Network

Shopify

We use the system of the following provider to host our website and display the page content: Shopify International Limited, Victoria Buildings, 2. Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland (“Shopify”)

Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada, Shopify Data Processing (USA) Inc., Shopify Payments (USA) Inc. or Shopify (USA) Inc.

All data collected on our website is processed on the provider's servers. We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

When data is transferred to Canada, an appropriate level of data protection is guaranteed by an adequacy decision by the European Commission.

For the transmission of data to the USA, the provider relies on standard contractual clauses of the European Commission, which are intended to ensure compliance with the European level of data protection.

4) Cookies

In order to make visiting our website attractive and to enable the use of certain functions, we use cookies, i.e. small text files that are stored on your end device. Some of these cookies are automatically deleted after closing the browser (so-called. "Session cookies"), some of these cookies remain on your end device for a longer period of time and enable you to save page settings (so-called cookies). "persistent cookies"). In the latter case, you can find the storage period in the overview of the cookie settings in your web browser.

If individual cookies used by us also process personal data, the processing takes place in accordance with Art. 6 para. 1 lit. b GDPR either for the execution of the contract, in accordance with Art. 6 para. 1 lit. a DSGVO in the case of a given consent or according to Art. 6 para. 1 lit. f GDPR to protect our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the site visit.

You can set your browser so that you are informed about the setting of cookies and can decide individually whether to accept them or exclude the acceptance of cookies for certain cases or in general.

Please note that if cookies are not accepted, the functionality of our website may be restricted.

5) Contact

When contacting us (e.g.B via contact form or e-mail) personal data will be processed - exclusively for the purpose of processing and answering your request and only to the extent required for this.

The legal basis for processing this data is our legitimate interest in answering your request in accordance with Art. 6 para. 1 lit. f GDPR If your contact is aimed at a contract, the additional legal basis for the processing is Art. 6 para. 1 lit. b GDPR Your data will be deleted if it can be inferred from the circumstances that the facts in question have been finally clarified and provided that there are no legal storage obligations to the contrary.

6) Data processing when opening a customer account

According to art. 6 para. 1 lit. b GDPR, personal data will continue to be collected and processed to the extent required in each case if you provide it to us when opening a customer account. The data required for opening an account can be found in the input mask of the relevant form on our website.

Your customer account can be deleted at any time and can be done by sending a message to the aboveG address of the person responsible. After your customer account has been deleted, your data will be deleted provided that all contracts concluded have been completed, there are no legal retention periods to the contrary and we have no legitimate interest in further storage.

7) Use of customer data for direct advertising

7.1 Subscription to our email newsletter

If you register for our e-mail newsletter, we will regularly send you information about our offers. The only mandatory information for sending the newsletter is your e-mail address. Providing further data is voluntary and is used to be able to address you personally. For sending the newsletter we use the so-called Double opt-in procedure that ensures that you only receive the newsletter if you have expressly confirmed your consent to receive the newsletter by clicking on a verification link sent to the email address provided

By activating the confirmation link, you give us your consent to the use of your personal data in accordance with Art. 6 para. 1 lit. a GDPR We store your IP address entered by the Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace possible misuse of your e-mail address at a later point in time. The data we collect when registering for the newsletter is used strictly for the intended purpose.

You can unsubscribe from the newsletter at any time via the link provided for this purpose in the newsletter or by sending a message to the person responsible mentioned at the beginning. After you have unsubscribed, your e-mail address will be deleted from our newsletter distribution list immediately, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we will inform you in this declaration.

7.2 MailChimp

Our email newsletters are sent via this provider: The Rocket Science Group, LLC d/b/a MailChimp, 675 Ponce de Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA

On the basis of our legitimate interest in effective and user-friendly newsletter marketing, we pass on the data you provided when registering for the newsletter in accordance with Art. kind 6 para. 1 lit. f GDPR to this provider so that they can take over the sending of the newsletter on our behalf.

Subject to your express consent acc. kind 6 para. 1 lit. a DSGVO, the provider also carries out a statistical evaluation of the success of newsletter campaigns using web beacons or tracking pixels in the emails sent, which can measure opening rates and specific interactions with the content of the newsletter. End device information (e.g.B Time of access, IP address, browser type and operating system) collected and evaluated, but not merged with other databases.

You can revoke your consent to newsletter tracking at any time with effect for the future.

We have concluded an order processing contract with the provider, which protects the data of our site visitors and prohibits disclosure to third parties.

For data transfers to the USA, the provider has joined the EU-US data protection framework (EU-US Data Privacy Framework), which ensures compliance with the European data protection level on the basis of an adequacy decision by the European Commission.

7.3 Goods availability notification by email

For temporarily unavailable items, you can opt-in to receive email notifications of stock availability. We will send you a one-time email message about the availability of the item you have selected. The only mandatory information for sending this notification is your e-mail address. The provision of further data is voluntary and will be used to address you personally. We use the so-called Double opt-in procedure that ensures that you only receive a notification if you have expressly confirmed your consent to this by clicking on a verification link sent to the email address provided.

By activating the confirmation link, you give us your consent to the use of your personal data in accordance with Art. 6 para. 1 lit. a GDPR We store your IP address entered by the Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace possible misuse of your e-mail address at a later point in time. The data collected by us when you register for our email notification service about the availability of goods is used strictly for the intended purpose.

You can unsubscribe from the availability notifications at any time by sending a message to the person responsible mentioned above. After you have unsubscribed, your e-mail address will be deleted immediately from our mailing list set up for this purpose, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we will inform you in this declaration .

8) Data processing for order processing

8.1 Insofar as it is necessary for the execution of the contract for delivery and payment purposes, the personal data collected by us in accordance with Art. 6 para. 1 lit. b GDPR passed on to the commissioned transport company and the commissioned credit institution.

If we owe you updates for goods with digital elements or for digital products on the basis of a corresponding contract, we process the contact data you provide when ordering (name, address, e-mail address) in order to inform you within the framework of our legal information obligations in accordance with Art . 6 para. 1 lit. c GDPR via a suitable communication channel (e.g. by post or e-mail) about upcoming updates in the legally stipulated period. Your contact details will be used strictly earmarked for notifications about updates owed by us and will only be processed by us for this purpose to the extent that this is necessary for the information in question.

To process your order, we also work together with the following service provider(s), who support us in whole or in part in the implementation of concluded contracts. Certain personal data is transmitted to these service providers in accordance with the following information.

8.2 Passing on of personal data to shipping service providers

-DHL

We use the following provider as a transport service provider: DHL Paket GmbH, Sträßchensweg 10, 53113 Bonn, Germany

We provide your e-mail address and/or telephone number in accordance with Art. 6 para. 1 lit. a DSGVO before the delivery of the goods for the purpose of coordinating a delivery date or to the supplier for the delivery notification, provided that you have given your express consent to this during the ordering process. Otherwise, for the purpose of delivery in accordance with Art. 6 para. 1 lit. b DSGVO only the name of the recipient and the delivery address to the provider. The data will only be passed on if this is necessary for the delivery of the goods. In this case, prior coordination of the delivery date with the provider or the delivery notice is not possible.

The consent can be revoked at any time with effect for the future from the above-mentioned person responsible or from the provider.

8.3 Use of payment service providers (payment services)

- Amazon Pay

One or more online payment methods from the following provider are available on this website: Amazon Payments Europe s.ca, 38 avenue Jf Kennedy, L-1855 Luxembourg

If you select a payment method from the provider for which you make an advance payment (e.g. credit card payment), the payment data you provided during the ordering process (including name, address, bank and payment card information, currency and transaction number) as well as information about the Content of your order according to Art. 6 para. 1 lit. b DSGVO passed on. In this case, your data will only be passed on for the purpose of payment processing with the provider and only to the extent that it is necessary for this.
- Paypal

One or more online payment methods from the following provider are available on this website: PayPal (Europe) S.arightl et Cie, p.CA, 22-24 Boulevard Royal, L-2449 Luxembourg

If you select a payment method from the provider for which you make an advance payment, the payment details you provided during the ordering process (including name, address, bank and payment card information, currency and transaction number) and information about the content of your order will be sent to them in accordance with kind 6 para. 1 lit. b DSGVO passed on. In this case, your data will only be passed on for the purpose of payment processing with the provider and only to the extent that it is necessary for this.

If you select a payment method for which we pay in advance, you will also be asked to enter certain personal data (first and last name, street, house number, postal code, city, date of birth, e-mail address, telephone number, telephone number, if applicable) during the ordering process . information about an alternative means of payment).

In order to safeguard our legitimate interest in determining your solvency in such cases, we will use this data in accordance with Art. 6 para. 1 lit. f DSGVO forwarded to the provider for the purpose of a credit check. Based on the personal data you provide and other data (e.g. shopping cart, invoice amount, order history, payment history), the provider checks whether the payment option you have selected can be granted with regard to payment and/or bad debt risks.

The credit report may contain probability values (so-called score values). As far as score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical process. Among other things, but not exclusively, address data is included in the calculation of the score values.

You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may remain continues to be entitled to process your personal data if this is necessary for contractual payment processing.
- Shopify Payments

One or more online payment methods from the following provider are available on this website: Shopify International Limited, Victoria Buildings, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland

9) Web Analytics Services

9.1 Google Analytics 4

This website uses Google Analytics 4, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), which analyzes your use of our website allows.

By default, when you visit the website, Google Analytics sets 4 cookies, which are stored as small text modules on your end device and collect certain information. The scope of this information also includes your IP address, which, however, is shortened by Google by the last digits in order to exclude direct personal reference.

The information is transmitted to Google servers and processed there. Transmissions to Google LLC based in the USA are also possible.

Google uses the information collected on our behalf to evaluate your use of the website, to compile reports on website activity for us and to provide other services related to website activity and internet usage. The shortened IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data. The data collected as part of the use of Google Analytics 4 is stored for a period of two months and then deleted.

All of the processing described above, in particular the setting of cookies on the end device used, only takes place if you have given us your express consent in accordance with Art. kind 6 para. 1 lit. a DSGVO have granted.
Without your consent, Google Analytics 4 will not be used during your visit to the site. You can revoke your consent at any time with effect for the future. To exercise your right of withdrawal, please deactivate this service using the "Cookie Consent Tool" provided on the website.

We have concluded an order processing contract with Google, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

You can find further legal information on Google Analytics 4 under https://policies.google.com/privacy?hl=de&gl=de and under https://policies.google.com/technologies/partner-sites

Demographics
Google Analytics 4 uses the special "demographic characteristics" function and can use it to create statistics that make statements about the age, gender and interests of site visitors. This is done by analyzing advertising and information from third parties. This allows target groups to be identified for marketing activities. However, the collected data cannot be assigned to a specific person and will be deleted after being stored for a period of two months.

Google Signals
As an extension to Google Analytics 4, Google Signals can be used on this website to create cross-device reports. If you have activated personalized ads and linked your devices to your Google account, Google can, subject to your consent to the use of Google Analytics acc. kind 6 para. 1 lit. a DSGVO analyze your usage behavior across devices and create database models, including for cross-device conversions. We do not receive any personal data from Google, only statistics. If you want to stop the cross-device analysis, you can deactivate the "Personalized advertising" function in your Google account settings. To do this, follow the instructions on this page: https://support.google.com/ads/answer/2662922?hl=de You can find more information about Google Signals under the following link : https://support.google.com/analytics/answer/7532985?hl= en

UserIDs
As an extension to Google Analytics 4, the "UserIDs" function can be used on this website. If you agree to the use of Google Analytics 4 acc. kind 6 para. 1 lit. a GDPR, have set up an account on this website and log in to this account on different devices, your activities, including conversions, can be analyzed across devices.

9.2 Google Tag Manager

This website uses the “Google Tag Manager”, a service provided by the following provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter: “Google”).

The Google Tag Manager offers a technical basis for bundling various web applications, including tracking and analysis services, and being able to calibrate, control and attach conditions via a uniform user interface. The Google Tag Manager itself does not store or read any information on user devices. The service also does not carry out any independent data analyses. However, the Google Tag Manager transmits your IP address to Google when the page is accessed and may store it there. Also a transmission to servers of Google LLC. In the US it is possible.

This processing will only be carried out if you inform us in accordance with Art. 6 para. 1 lit. a DSGVO have given your express consent to this. Without this consent, Google Tag Manager will not be used during your visit to the site. You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website.

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

10) Retargeting/ remarketing and conversion tracking

10.1 Facebook pixel to create Custom Audiences

Within our online offering, we use the "Facebook Pixel" service from the following provider: Meta Platforms Ireland Limited, 4 Grand Canal Quare, Dublin 2, Ireland ("Facebook")

If a user clicks on an advertisement placed by us on Facebook, the URL of our linked page is extended by a parameter using "Facebook Pixel". After forwarding, this URL parameter is then entered into the user's browser by a cookie that our linked page sets itself.

On the one hand, this enables Facebook to use the visitors of our online offer as a target group for the display of advertisements (so-called. "Facebook Ads"). Accordingly, we use the service to only display the Facebook ads we have placed to those Facebook users who have shown an interest in our online offering or who have certain characteristics (eg.B interests in certain topics or products, which are determined based on the websites visited), which we transmit to Facebook (so-called. "Custom Audiences").

On the other hand, "Facebook Pixel" can be used to determine whether users were redirected to our website after clicking on a Facebook ad and what actions they take there (so-called. "Conversion Tracking").

The data collected is anonymous to us, so we cannot draw any conclusions about the identity of the user. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes.

All the processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you inform us in accordance with Art. 6 para. 1 lit. a DSGVO have given your express consent to this. You can revoke your consent at any time with effect for the future by deactivating this service in the “Cookie Consent Tool” provided on the website.

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

The information generated by Facebook is usually transmitted to a Facebook server and stored there; in this context, there may also be a transfer to servers of Meta Platforms Inc. come in the US.

10.2 Google Ads Remarketing

This website uses retargeting technology from the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

For this purpose, Google sets a cookie in the browser of your end device, which automatically enables interest-based advertising using a pseudonymous cookie ID and based on the pages you visit. Any further data processing will only take place if you have agreed to Google linking your Internet and app browser history to your Google account and using information from your Google account to personalize ads that you see on the web regard. In this case, if you are logged in to Google while visiting our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing. To do this, Google will temporarily link your personal data to Google Analytics data in order to form target groups. As part of the use of Google Ads Remarketing, personal data may also be transmitted to the servers of Google LLC. come in the US.

All the processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you inform us in accordance with Art. 6 para. 1 lit. a DSGVO have given your express consent to this. Without this consent, retargeting technology will not be used during your visit to the site.

You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website.

10.3 Pinterest retargeting pixel

This website uses retargeting technology from the following provider: Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland

This makes it possible to target visitors to our website who are already interested in our shop and our products with personalized, interest-based advertising. The advertising material is displayed on the basis of a cookie-based analysis of previous and current usage behavior, but no personal data is stored. In the case of retargeting technology, a cookie is stored on your computer or mobile device in order to collect pseudonymised data about your interests and thus adapt the advertising individually to the stored information. These cookies are small text files that are stored on your computer or mobile device. You will be shown advertising that is highly likely to match your product and information interests.

All the processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you inform us in accordance with Art. 6 para. 1 lit. a DSGVO have given your express consent to this. Without this consent, retargeting technology will not be used during your visit to the site.

You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website.

10.4 Pinterest tag conversion tracking

This website uses the conversion tracking technology of the following provider: Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland

If you have reached our website from an advertisement on the provider's domain, cookies and/or comparable technologies (tracking pixels, web beacons, pings or HTTP requests) the success of the advertisement can be tracked.

For this purpose, certain end device and browser information, including also your IP address, read out in order to be able to carry out user actions predefined by us (e.g.B to record and evaluate completed transactions, leads, search queries on the website, views of product pages). This enables the creation of statistics about the usage behavior on our website after the forwarding of an advertisement, which we use to optimize our offer.
All of the processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you inform us in accordance with Art. 6 para. 1 lit. a DSGVO have given your express consent to this. You can revoke your consent at any time with effect for the future by deactivating this service in the “Cookie Consent Tool” provided on the website.

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

10.5 Google Ads conversion tracking

This website uses the online advertising program "Google Ads" and, as part of Google Ads, conversion tracking by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ( "Google"). We use Google Ads to draw attention to our attractive offers with the help of advertising material (so-called Google Adwords) on external websites. In relation to the data of the advertising campaigns, we can determine how successful the individual advertising measures are. We are pursuing the goal of showing you advertising that is of interest to you, making our website more interesting for you and achieving a fair calculation of the advertising costs incurred.

The conversion tracking cookie is set when a user clicks on an ad served by Google. Cookies are small text files that are stored on your end device. These cookies usually lose their validity after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, we and Google can recognize that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. This means that cookies cannot be tracked via the websites of Google Ads customers. The information obtained using the conversion cookie is used to create conversion statistics for Google Ads customers who have opted for conversion tracking. Customers find out the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information with which users can be personally identified. As part of the use of Google Ads, personal data may also be transmitted to the servers of Google LLC. come in the US.

Details on the processing triggered by Google Ads Conversion Tracking and how Google handles data from websites can be found here: https://policies.google.com/technologies/partner-sites

You can also permanently object to the setting of cookies by Google Ads conversion tracking by downloading and installing the Google browser plug-in available under the following link:
https://www.google.com/settings/ads/plugin?hl=en

Please note that certain functions of this website may not be available or may only be available to a limited extent if you have deactivated the use of cookies.
Google's privacy policy can be viewed here: https://www.google.de/policies/privacy/

10.6 Google Ads conversion tracking

We use Google Ads to draw attention to our attractive offers with the help of advertising material (so-called Google Adwords) on external websites. In relation to the data of the advertising campaigns, we can determine how successful the individual advertising measures are. We are pursuing the goal of showing you advertising that is of interest to you, making our website more interesting for you and achieving a fair calculation of the advertising costs incurred.

When using Google Ads, personal data may also be transmitted to the servers of Google LLC. come in the US.

Details on the processing triggered by Google Ads Conversion Tracking and how Google handles data from websites can be found here: https://policies.google.com/technologies/partner-sites

In order to address users whose data we have received in the context of business or business-like relationships in an even more interest-based advertising manner, we use a customer comparison function as part of Google Ads. To do this, we electronically transmit one or more files with aggregated customer data (mainly email addresses and telephone numbers) to Google. Google does not have access to clear data here, but automatically encrypts the information in the customer files during the transmission process using a special algorithm. The encrypted information can then only be used by Google to assign it to existing Google accounts that the data subjects have set up. This enables personalized advertising to be played out via all Google services linked to the respective Google account.

Customer data is only transmitted to Google if you have given us your express consent in accordance with Art. 6 para. 1 lit. a DSGVO have granted. You can revoke this consent at any time with effect for the future. Further information on Google's data protection measures in relation to the customer comparison function can be found here: https://support.google.com /google-ads/answer/6334160?hl=en&ref_topic=10550182
Google's privacy policy can be viewed here: https://www.google.de/policies/privacy/

10.7 TikTok Pixel

This website uses the conversion tracking technology of the following provider: TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

10.8 Reddit Tracking Pixel

This website uses the conversion tracking technology of the following provider: Reddit Inc..420 Taylor Street San Francisco, CA 94102 USA

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

10.9 Google Ads conversion tracking without cookies

This website uses Google Ads Conversion Tracking exclusively without the use of cookies, which means that the service never sets cookies on your end device.

Instead, the local memory of your browser is used to store an individual ID assigned by Google, which enables an analysis of your use of the website. For this purpose, certain user information is processed via the ID.

The ID is set when a user clicks on an Ads ad placed by Google. If the user visits certain pages of this website, we and Google can recognize that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. This means that cookies cannot be tracked via the websites of Google Ads customers. The information obtained in this way is used to create conversion statistics for Google Ads customers who have opted for conversion tracking. Customers find out the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag.

However, you will not receive any information with which users can be personally identified. As part of the use of Google Ads, personal data may also be transmitted to the servers of Google LLC. come in the US. Details on the processing triggered by Google Ads Conversion Tracking and how Google handles data from websites can be found here: https://policies.google.com/ technologies/partner-sites

If the information collected is personally identifiable, processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in the statistical evaluation of the success of our advertising campaigns.
Google's privacy policy can be viewed here: https://www.google.de/policies/privacy/

10.10 Google Marketing Platform

This website uses the online marketing tool Google Marketing Platform from the operator Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("GMP").

GMP uses cookies to serve ads relevant to users, to improve campaign performance reports, or to prevent a user from seeing the same ads multiple times. Google uses a cookie ID to record which ads are placed in which browser and can thus prevent them from being displayed more than once. In addition, GMP can use cookie IDs to Track conversions related to ad requests. This is the case, for example, when a user sees a GMP ad and later, using the same browser, goes to the advertiser's website and buys something through that website. According to Google, GMP cookies do not contain any personal information.
Due to the marketing tools used, your browser automatically establishes a direct connection to the Google server.

We have no influence on the scope and further use of the data collected by Google through the use of this tool and are therefore informing you as follows according to our state of knowledge: By integrating GMP, Google receives the information that you are using the accessed the corresponding part of our website or clicked on one of our advertisements. If you are registered with a Google service, Google can assign the visit to your account. Even if you are not registered with Google If you have not logged in, there is a possibility that the provider will find out and save your IP address. As part of the use of GMP, personal data may also be transmitted to the servers of Google LLC. come in the US.

The privacy policy of GMP by Google can be found here: https://www.google.de/policies/privacy/

10.11 Klar Pixel

We use the services of Klar (Klar Insights GmbH, Marktstr. 18, 80802 Munich, Germany) on our website. Klar, collects, processes and stores data on this website and its subpages for reach measurement, statistical analysis. This collection takes place on the following legal basis:

The user has given his consent in accordance with Article 6 (1) sentence 1 a GDPR and Section 25 (1) sentence 1 TTDSG, the data to be processed will be collected on a user-specific basis.

For the aforementioned different types of collection, different cookies are used to ensure the respective type of collection.

Objection

To object to the use of Klar in principle, please use this Link. This will set a cookie with the name "do_not_track" from the domain "veganz.de". Please do not delete it, otherwise we cannot guarantee that you will not be tracked by Klar. Information on data protection and data use can be found on the following website of Klar: https://www.getklar.com/data-protection.

11) Page functionalities

11.1 Facebook Plugins

Plugins from the social network of the following provider are used on our website: Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland

These plugins enable direct interactions with content on the social network.

In order to increase the protection of your data when you visit our website, the plugins are initially deactivated using a so-called “2-click” or “Shariff” solution.

This integration ensures that when you visit a page on our website that contains such plugins, no connection to the provider's servers is established.

If you are logged into an existing user profile on the provider's social network, information about interactions carried out via the plugins will also be published there and displayed to your contacts.
You can revoke your consent at any time by deactivating the activated plugin by clicking on it again. However, the revocation has no influence on the data that has already been transmitted to the provider.

Data can also be transferred to: Meta Platforms Inc., United States

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

11.2 Instagram plugins

Plugins from the social network of the following provider are used on our website: Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland

These plugins enable direct interactions with content on the social network.

In order to increase the protection of your data when you visit our website, the plugins are initially deactivated using a so-called “2-click” or “Shariff” solution.

This integration ensures that when you visit a page on our website that contains such plugins, no connection to the provider's servers is established.

Only when you activate the plugins and thus in accordance with Art. 6 para. 1 lit. a DSGVO give your consent to the data transmission, your browser establishes a direct connection to the server of the provider. Regardless of whether you log into an existing user profile, a certain amount of information about the device you are using (including your IP address), your browser and your page history is transmitted to the provider and processed there if necessary.

If you are logged into an existing user profile on the provider's social network, information on interactions carried out via the plugins will also be published there and displayed to your contacts.
You can revoke your consent at any time by deactivating the activated plugin by clicking on it again. However, the revocation has no influence on the data that has already been transmitted to the provider.

Data can also be transferred: Meta Platforms Inc., United States

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

11.3 Pinterest Plugins

Plugins from the social network of the following provider are used on our website: Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland

These plugins enable direct interactions with content on the social network.

In order to increase the protection of your data when you visit our website, the plugins are initially deactivated using a so-called “2-click” or “Shariff” solution.

This integration ensures that when you visit a page on our website that contains such plugins, no connection to the provider's servers is established.

Data can also be transferred to: Pinterest Inc., United States

We have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

11.4 Google Maps API

In order to be able to check certain entries in the address form of the ordering process in our online shop for input errors in real time, we use the services of the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

Data can also be transmitted to: Google LLC., United States

The provider validates the address entered, verifies the spelling and, if necessary, adds still missing data. In the case of ambiguous addresses, correct alternative suggestions are displayed. For this purpose, the address data you enter is transmitted to the provider, where it is stored and evaluated.

This processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in the proper collection of the customer's correct address data in order to conscientiously fulfill our contractual delivery obligations and to prevent problems in the execution of the contract.

The provider processes the data concerned separately and does not combine them with other databases, and deletes them as soon as their status or Correctness has been confirmed, but no later than after 30 days.

12) Tools and Miscellaneous

Cookie Consent Tool

This website uses a so-called. “Cookie Consent Tool”. The "Cookie-Consent-Tool" is displayed to users when the page is accessed in the form of an interactive user interface, on which consent can be given for certain cookies and/or cookie-based applications by ticking the box. By using the tool, all cookies/services that require consent are only loaded if the respective user gives their consent by ticking the box. This ensures that such cookies are only set on the respective end device of the user if consent has been given.

The tool sets technically necessary cookies to save your cookie preferences. Personal user data is generally not processed here.

If, in individual cases, personal data (such as the IP address) is processed for the purpose of storing, allocating or logging cookie settings, this takes place in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in a legally compliant, user-specific and user-friendly consent management for cookies and therefore in a legally compliant design of our website.

Further legal basis for the processing is Art. 6 para. 1 lit. c GDPR As the person responsible, we are subject to the legal obligation to make the use of technically unnecessary cookies dependent on the respective user consent.

If necessary, we have concluded an order processing contract with the provider, which ensures the protection of the data of our site visitors and prohibits unauthorized disclosure to third parties.

Further information on the operator and the setting options of the cookie consent tool can be found directly in the corresponding user interface on our website.

13) Rights of the data subject

13.1 The applicable data protection law grants you the following data subject rights (rights to information and intervention rights) vis-à-vis the person responsible with regard to the processing of your personal data, whereby reference is made to the legal basis given for the respective exercise requirements:

Right to information according to Art. 15 GDPR;
Right to rectification according to Art. 16 GDPR;
Right to erasure according to Art. 17 GDPR;
Right to restriction of processing in accordance with Art. 18 GDPR;
Right to information according to Art. 19 GDPR;
Right to data portability in accordance with Art. 20 GDPR;
Right to revoke granted consent in accordance with Art. 7 para. 3 GDPR;
Right to complain according to Art. 77 GDPR.

13.2 RIGHT TO OBJECT

IF WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF A BALANCING OF INTERESTS, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THIS PROCESSING FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION WITH EFFECT FOR THE FUTURE .

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP THE PROCESSING OF THE DATA INVOLVED. HOWEVER, FURTHER PROCESSING REMAINS RESERVED IF WE CAN PROVE COMPREHENSIVE REASONS FOR PROCESSING THAT OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FUNDAMENTAL FREEDOMS, OR IF THE PROCESSING IS FOR THE ESTABLISHMENT, EXERCISE OR DEFENSE OF LEGAL CLAIMS.

IF YOUR PERSONAL DATA IS PROCESSED BY US FOR DIRECT ADVERTISING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR THE PURPOSES OF SUCH ADVERTISING. YOU MAY OBJECT AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP THE PROCESSING OF THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.

14) Duration of storage of personal data

The duration of the storage of personal data is based on the respective legal basis, the processing purpose and - if relevant - also based on the respective statutory retention period (e.g.B commercial and tax retention periods).

When processing personal data on the basis of an express consent in accordance with Art. 6 para. 1 lit. a DSGVO, the data concerned will be stored until you revoke your consent.

Are there any statutory retention periods for data that are collected within the framework of legal transactions or obligations similar to legal transactions on the basis of Art. 6 para. 1 lit. b GDPR are processed, these data are routinely deleted after the retention periods have expired, provided they are no longer required to fulfill or initiate a contract and/or we have no legitimate interest in further storage.

When processing personal data on the basis of Art. 6 para. 1 lit. f GDPR, this data will be stored until you have exercised your right of objection in accordance with Art. 21 para. 1 GDPR, unless we can demonstrate compelling legitimate grounds for processing that outweigh your interests, rights and freedoms, or the processing serves to assert, exercise or defend legal claims.

When processing personal data for the purpose of direct advertising on the basis of Art. 6 para. 1 lit. f GDPR, this data will be stored until you have exercised your right of objection in accordance with Art. 21 para. 2 GDPR.

Unless otherwise stated in the other information in this declaration on specific processing situations, stored personal data will be deleted when they are no longer necessary for the purposes for which they were collected or otherwise processed.